3.D. REQUEST TO PERMIT THE REPLACEMENT OF ON-SITE ROOFTOP SIGNS WITH A TWO-SIDED OFF-SITE, TRADITIONAL BILLBOARD SIGN ON THE PROPERTY AND INSTALL PLAZA IMPROVEMENTS LOCATED AT 8590 SUNSET BOULEVARD [B. LEAGUE, R. ABRAMSON, N. MARICICH, J. ALKIRE, J. DAVIS]: SUBJECT: The proposal is to remove an existing on-site rooftop sign at 8570 Sunset and a two-sided on-site rooftop sign at 8590 Sunset and replace these with one, two-sided, up lit traditional, off-site advertising billboard on the rooftop of 8590 Sunset. The proposal also includes improvements to the interior courtyard of the development called "The Sunset," consisting of three commercial buildings on one site. The City Council will hold a public hearing and make a decision regarding the approval of Master Project (MP21-0003) including Sign Permit (BB21-0001) and Development Agreement Overlay (DA21-0001) for the construction and installation of a new two-sided, billboard on the rooftop of the building and plaza improvements located at 8590 Sunset Boulevard. This item is subject to CEQA and was analyzed in the Sunset Arts & Advertising Billboard Policy Negative Declaration and a subsequent addendum to that Negative Declaration.